Custom metrics
built around how your team plays

Generic metrics don't measure your football.
Build your own and instantly review video.

Trusted by 30+ Professional teams

Custom Metrics

Instantly build your own metrics from scratch and turn your game model into a repeatable structure that can be reused across every match and opponent.

Automate Tagging

Stop rebuilding the same playlists every week. Get auto-tagged actions linked to video, and exportable as XMLs exactly in your structure. Don’t believe us? Try it now.

Game Model Tracking

Measure the principles you coach, not generic stats. Review the right moments on video and see whether your game plan is actually showing up on the pitch.

Individual Player Plans

Turn team principles into role-specific development clips and feedback, so players see exactly what to repeat, fix, and improve between matches.

Custom Scouting Profiles

Define the profiles you recruit for using your own criteria, and filter players based on the behaviors that fit your playing style.

Metrics Linked to Video

Go from shortlist to evidence fast. Every number is connected to clips, so you can validate decisions and share clear video examples with staff.

Increase Performance

Turn your game model into a measurable framework for team and player performance, with clear visibility on whether your principles are actually being executed.

Maximise ROI

Improve player development and recruitment efficiency with automated workflows that help you grow transfer value and make better squad decisions.

These clubs already have a competitive advantage

If you can describe it, we can track it.

Capture your Game Model and track it across coaching, analysis, player development and scouting.

Create your own

Book a call

When we lose the ball in the attacking half, I want my team to press quickly and win it back in 5 seconds.

Explore data + video

TEAM PERFORMANCE

rule

When my team makes a possession loss that is in attacking half, any player of my team must make a possession gain within 5 seconds

Event data

I want my striker making runs in behind after we win possession in the attacking half.

Explore data + video

Player development

RULE

When my team makes a possession gain in the attacking half, my striker must make a run within 5 seconds that is deep and ending behind the defensive line

Event + TRACKING data

How aggressive does my next opponent press against teams that build short?

Explore data + video

opponent analysis

RULE

When any player of team playing my next opponent gives a goal kick that is ending in first third any player of my next opponent must make a possession gain within 5 seconds

Event data

We are looking for a midfielder who breaks lines with his passing.

Explore data + video

RECRUITMENT

count

Count number of passes by target midfielders that are complete and ending in the zone between defence and midfield

Event data

How does it work?

Get custom insights in 4 steps

Upload your current analysis structure to access your custom metrics inside a fully automated platform

Step 1

Share your current workflow

Send us your current analysis process (XML exports, manual reports, tagging code window screenshots).

Step 2

We map your analysis process

We use our custom metrics engine to re-create your analysis structure inside MyGamePlan.

Step 3

Access your metrics linked to video

Your custom metrics are now linked to video in a fully flexible & automated analysis platform.

Step 4

Automate analysis & insights

With auto-tagged XML files for every game - you can get faster insights. No more manual tagging!

Start for free

What our clients say about us

“MyGamePlan is our communication to players to give them detailed feedback on how they performed following our game model.”

Saul Hemingway

Queens Park Rangers

"I have a very detailed tagging and coding structure. With MyGamePlan, I set it up once and automatically get an XML file for every game, including opponent matches, exactly the way I want it, without any manual work. A huge time saver!"

Antoine Turi

Assistant Coach, La Louvière

"MyGamePlan is a valuable add-on to our technical-tactical analysis. It has become key for game model evaluation and individual analysis, helping us connect data to the right context so we can work as objectively as possible with players every day."

Lauri Nuuma

Head Coach, Harju JK

“MyGamePlan is a tool we use to measure our game model and create an instant data driven evaluation on a team and individual level.”

Jordy Kluitenberg

Triestina Calcio

"At our club we love to embrace innovation. We use MyGamePlan to align all members of the club with our style of play and philosophy.”

Dennis Vandermeulen

CD Castellón

“The level of detail in my analysis with the combination of event and tracking data connected to video is a game changer with MyGamePlan.”

Maciej Suszczyński

Slask Wrocław

"MyGamePlan is able to capture the very specific way we want to play. Post-match, we get objective KPIs linked to video, so we can measure our performance and align staff and players."

Antonio Gagliardi

Former Assistant Coach Italy National Team

"We use MyGamePlan to capture our playing style and sync it with our player development. Because everything is customizable, we can track progress at team and player level and get the exact information to make decisions."

Liam Wohlen

First Team Analyst, IFK Göteborg

FAQ

Frequently asked questions

How does MyGamePlan create metrics custom to my analysis?

We've built a rule engine that takes in the context of your tagging and style of play into account. We don't believe in general reports and default metrics, MyGamePlan will only provide insights, data and video about the principles that you care about, the player's strengths and weaknesses that are important for you and the opponent insights you want to benefit from.

What data sources does MyGamePlan use?

We combine any event data provider, with any tracking data provider with any video (broadcast and tactical)

What modules does MyGamePlan have?

Team performance, where you analyse your own game model based on your principles of play. Player Development where you can track the progress of your players, based on the metrics and principles that you think are important. Opponent Analysis where you can create custom metrics and xml files your next opponent and recruitment where you can find and analyse players that match your exact player profiles you are looking for.

Can MyGamePlan connect to tactical footage for analysis?

Yes, we have an automated integration with most tactical video providers so you don't have to manually download, upload and manage any offset no more.

Does MyGamePlan also provide a download in an xml file?

Yes, our XML files are generated every game based on your custom tags.

Is MyGamePlan only available for professional clubs?

No, if you have clear video footage and match sheets of each available game we can start, amateur and academy teams can use MyGamePlan.

Build your fully custom & automated performance platform